Welcome story lovers, to the Stories With Heart newsletter – a fortnightly round up of the best storytelling, for people and organisations wanting to tell better, richer stories.

It’s curated by me, Sam Lightfinch – a brand story strategist. For over a decade I’ve used business & brand strategy, ideas and creative executions to craft brand narratives that resonate with people and deliver against organisation’s long-term objectives and plans. Basically, I tell stories with heart.

In this newsletter, I’ll use real-world examples to show you how to do the same.

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Stories With Heart is from Sam Lightfinch – a brand story strategist. It's a fortnightly corralling of the best storytelling insights, for people and organisations aiming to win hearts and minds by telling better, richer stories.

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Strategic storyteller, speaker and artist. I tell stories with heart.